AMASS HOTEL INSADONG SEOUL, Seoul – Your ideal downtown stay
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Key details
Hotel Overview
11, Yulgok-Ro 10-Gil, Jongno-Gu,
Seoul,
South Korea,
Seoul Special City
Amass Hotel Insadong Seoul - Beaux Arts hotel near Changdeokgung Palace
Located in the palace quarter of Seoul, this Beaux Arts hotel places guests within walking distance of Tteok Museum, Changdeok Palace, and Jongmyo Shrine. Changgyeonggung Palace and Insadong Street are within a 15-minute walk. The hotel offers a rooftop terrace with views of N Seoul Tower and Changdeokgung Palace, a tour desk, luggage storage, and concierge services. Property-wide WiFi access, a computer station, and express check-in are available. The hotel is a 4-minute walk from Changdeokgung Airport Limousine Bus Stop. A complimentary English breakfast is served daily from 8 AM at the on-site coffee shop/café. The preferred airport is Gimpo International Airport, 20 km away.
Additional perks of the hotel
Rooftop terrace with views of N Seoul Tower and Changdeokgung Palace
Bike rentals
Television in common area and lobby
Multilingual staff
Reception hall
Accommodations
The hotel features 30 air-conditioned rooms with Select Comfort beds. All rooms include refrigerators, LED televisions with digital programming, electric kettles, and parquet floors. Private bathrooms feature rainfall showerheads and complimentary toiletries. Room types include double, triple, quadruple, and family rooms, some with dining areas and balconies.
Other conveniences
Free toiletries in en-suite bathrooms
Cable TV
Tea/coffee makers
Telephones
Bathrobes in select rooms
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Our listed hotels offer a variety of room types—double rooms, family suites, or deluxe options—all with features like breakfast, flexible cancellation policies, and exclusive deals.
11, Yulgok-Ro 10-Gil, Jongno-Gu,
Seoul,
South Korea,
Seoul Special City
Map view
11, Yulgok-Ro 10-Gil, Jongno-Gu,
Seoul,
South Korea,
Seoul Special City
City landmarks
Landmark
Jongmyo Shrine
1.0
km
Palace
Gyeongbokgung Palace
1.2
km
Park
Bukchon Hanok Village
1.2
km
Landmark
N Seoul Tower
2.9
km
Square
Gwanghwamun Gate
1.2
km
Mall
Dongdaemun Design Plaza
2.2
km
Landmark
Myeongdong Shopping Street
2.5
km
Park
Tapgol Park
1.0
km
Pagoda
Jogyesa
1.6
km
Palace
Changgyeonggung Palace
1.2
km
Museum
The National Folk Museum of Korea
1.2
km
Landmark
Namsangol Hanok Village
2.2
km
Landmark
Statue of Sejong the Great
1.6
km
Landmark
Tteok and Kitchen Utensil Museum
1.0
km
Landmark
T.um SK Telecom Technology Museum
1.0
km
Landmark
Insa-dong Maru
1.0
km
Landmark
Cheonggyecheon Stream
1.6
km
Architectural Building
Seoul City Wall
1.6
km
Museum
Lock Museum
1.2
km
Museum
National Palace Museum of Korea
1.2
km
Museum
Grevin Seoul
1.6
km
Landmark
Statue of Admiral Yi Sun-Sin
1.6
km
Square
Gwanghwamun Square
1.6
km
Market
Kwangjang Market
1.4
km
Museum
Seoul City Wall Museum
2.2
km
Landmark
Bank of Korea Money Museum
2.5
km
Palace
Jeong Kwan-heon of Deoksugung Palace
2.5
km
Nearby
Palace
Changdeokgung
430 m
Museum
ARARIO MUSEUM in SPACE
430 m
Palace
Unhyeongung
430 m
Restaurants
Kwonnongdong
120 m
112
Crepe Rei
340 m
56
Ex-on 121
430 m
30
Suksung Uimi Ikseon
450 m
53-1
Kimbap Heaven
440 m
124
Halmeoni Kalguksu
540 m
49-1 Donui-dong
Dunkin Donut Anguk Station Store
490 m
95-2
Chanyang Jip
570 m
27 Donui-dong
Bukchon Dodam
610 m
9
Guest Reviews & Ratings
What Guests Are Saying?
Guest reviews
5.0/10
based on 10 reviews
8.7
8.7/10 based on 1457 reviews
James
United States,
April
2024
7.4/10
I had a pleasant stay at this hotel in Seoul. The rooms were nicely designed and very clean, but they were very basic. The staff at the front desk were friendly and very helpful. The location was fairly nice, full of little shops and coffee places, perfect for exploring the Palaces and Shrine. The dining experience was decent, with a variety of options to choose from. Overall, a value for money experience with some room for improvement.
Rooms
7.0
The rooms were very basic but clean and nicely designed.
Service
8.0
The front office staff, especially Juliette, were great and always friendly, making my stay more enjoyable.
Location
7.0
The location was fairly nice, full of little shops and coffee places, perfect for exploring the Palaces and Shrine.
Dining
7.0
The dining experience offered a variety of traditional Korean dishes, a true learning experience for my palate.
Facilities
8.0
The hotel offered laundry, computer connection, and tours/ticket assistance, providing convenient amenities for guests.
Friendly staff
Basic rooms
Robert
United States,
March
2024
9.0/10
I had a pleasant stay at the hotel. The rooms were excellent, clean, and comfortable, though not exactly my style. The service from the staff, including the cleaning ladies, was professional, helpful, and accommodating. The location was perfect for sightseeing and exploring Seoul. The dining experience was wonderful with traditional Korean dishes. The hotel facilities were top-notch, offering a great overall experience.
Rooms
8.0
The rooms were comfortable and clean.
Service
9.0
The service was excellent, and the staff was very polite.
Location
10.0
The location was awesome, right across from the Palace.
Dining
9.0
The dining experience was wonderful with traditional Korean dishes.
Facilities
9.0
The hotel facilities were top-notch.
Paul
United States,
March
2024
8.0/10
The hotel offered a comfortable stay with adequate rooms and accommodating service. The location was great for exploring Seoul, and the dining options were satisfactory. The facilities met our needs and provided convenience during our visit.
Rooms
7.0
The room was basic but met our needs with spacious beds.
Service
9.0
The staff was accommodating and anticipated our needs.
Location
9.0
The hotel's location was excellent for discovering Seoul and accessing public transportation easily.
Dining
7.0
The breakfast was good enough to start the day.
Facilities
8.0
The hotel provided laundry, computer access, and tour assistance for added convenience.
Convenient location
Basic room
Phillip
United States,
February
2024
8.2/10
The hotel's location is superb, just across the road from the beautiful Changdeokgung Palace and near the Insadong area. The rooms, though a bit small for four adults and luggage, offer a lovely view of the palace. The service is warm and friendly, making you feel at home, despite some focus on exterior rather than practicality. The dining, while basic, is filling and does the job nicely. Overall, a great value for money stay with charming staff and a prime location.
Rooms
8.0
The rooms had little space for our luggage but a pleasant view of Cheongdukgong.
Service
9.0
The service was very warm and helpful, making me feel at home.
Location
9.0
The location is excellent, right across from the stunning Changdeokgung Palace.
Dining
7.0
The dining experience was a surprise, basic yet very good and satisfying.
Facilities
8.0
The facility offers laundry, computer connection, and tours/ticket assistance.
Deborah
United States,
December
2023
8.2/10
The hotel is perfectly situated for sightseeing, especially for first-timers in Seoul, with a calm yet well-connected location offering a lot for tourists. The rooms, though a bit small and stuffy, are very neat and clean with all essential appliances and toiletries provided. The service is top-notch, with staff members going above and beyond to assist guests. The dining experience offers solid Korean fare but may lack variety. The facilities are modern and spacious, ensuring a comfortable stay.
Rooms
8.0
The rooms are a bit small but very neat and clean with all the essential appliances and toiletries provided.
Service
9.0
The staff was beyond helpful, with excellent English skills and knowledge of Seoul.
Location
9.0
The location offers easy access to the main tourist area with lots of restaurants and is right next to Changdeokgung Palace, making it perfect for sightseeing.
Dining
7.0
The dining provides solid Korean fare and European-style options, but the variety may be limited.
Facilities
8.0
The facilities are spacious and comfortable, offering laundry, computer connection, and tours/ticket assistance.
Ed
United States,
August
2023
7.6/10
The hotel is well-located with easy access to local attractions; while the rooms are spacious, the thin walls can make it noisy at times. The underfloor heating is a nice touch, but the overall atmosphere can feel a bit stuffy.
Rooms
7.0
The rooms are sizable, but the thin walls and hallway noise can be a drawback. The underfloor heating controlled by reception adds a cozy touch, though the bathrooms are on the small side.
Service
9.0
The service was excellent, with attentive staff who were proactive in assisting with requests. They even went out of their way to locate guests if needed, showing true dedication.
Location
9.0
The hotel's location is ideal for sightseeing and shopping, within a few minutes walk from Anguk Station. It offers easy access to local attractions and transportation, making it very convenient.
Dining
7.0
The dining options are decent, catering mostly to local tastes. While the meals seem great initially, the selection might not appeal as much to Western visitors.
Facilities
6.0
The hotel facilities are satisfactory, though on the smaller side. It offers basic amenities and services that fulfill the guest's needs during their stay.
Adam
United States,
August
2023
7.4/10
The hotel has lovely and modern rooms with comfortable beds and bathrooms. However, the lack of storage space for luggage can be inconvenient. The service provided is exceptional with professional and friendly staff. The location is fairly nice, offering easy access to sightseeing spots and amenities, although not as central as expected. The dining options were satisfactory but could be improved. Overall, a comfortable stay with some room for enhancement.
Rooms
8.0
The rooms are lovely and modern, providing a comfortable stay.
Service
9.0
The service from the staff, especially Wendy, was great and very helpful.
Location
7.0
The location is fairly nice, offering access to key attractions and convenience stores.
Dining
6.0
The dining experience was adequate but could be more varied.
Facilities
7.0
The facilities meet basic needs but could use expansion for added convenience.
Daniel
United States,
July
2023
8.4/10
The hotel is located in a quaint neighborhood close to Insadong and the beautiful Changdeok Palace, making it an excellent choice for those who want to explore the cultural gems of Seoul. The rooms, although a bit small, are modern and impeccably clean with underfloor heating controlled by reception. The service is top-notch and the staff are not only helpful but also add a fun and welcoming touch to the stay. The dining experience offers a variety of Korean dishes but might not cater to all tastes. The hotel's facilities ensure a comfortable and enjoyable stay with various conveniences at hand.
Rooms
8.0
I found the rooms to be small yet very clean and modern. The underfloor heating was a nice touch, although the space felt a bit tight.
Service
9.0
The staff went above and beyond with their service, always ready to assist with a smile. They even took care of changing towels and bed sheets promptly.
Location
10.0
The hotel's location is fantastic, just steps away from Changdeokgung, Insadong, and ikseondong. It's a perfect base for exploring the nearby cultural landmarks of Seoul.
Dining
7.0
The dining options offered a taste of Korean cuisine, which might not be appealing to all travelers. However, I enjoyed the variety provided in the breakfast offerings.
Facilities
8.0
The hotel's facilities are well-equipped to ensure a comfortable stay, with everything from laundry services to convenient computer connections available.
Steve
United States,
July
2023
7.8/10
My stay at the hotel was a mixed experience. The room, while a bit bigger due to its shape, was too hot and had only basic amenities, which gave it a minimalistic feel. However, the bed and bathroom were comfortable despite the lack of a chair or desk. The service was decent, focusing more on exterior appearance than usability, but the staff was helpful and polite in handling inquiries promptly. The location was fantastic, being just minutes away from the subway and airport shuttle bus stop, making it convenient for exploring nearby attractions. The dining experience, although a bit slow, offered interesting and delicious options except for a few misses. Overall, the hotel's facilities were satisfactory but not exceptional.
Rooms
7.0
The room, while larger due to its shape, was too hot and lacked furniture like a chair or desk. However, the bed and bathroom were comfortable.
Service
7.5
The staff was helpful and polite, focusing on exterior appearances but responding promptly to inquiries.
Location
9.0
The location was excellent, just a short walk from the subway station and airport shuttle bus stop, providing easy access to many tourist spots.
Dining
8.0
The dining experience, although slow at times, offered interesting and delicious choices overall.
Facilities
7.0
The facilities were adequate but not outstanding.
Rick
United States,
June
2023
7.2/10
The hotel is conveniently located near some tourist spots and offers excellent service. I enjoyed my stay despite some noise from the air conditioning.
Rooms
7.0
The rooms are under construction with basic facilities and minimal furniture. The partition between the shower and the room is very narrow.
Service
9.0
The staff was very helpful and made my stay enjoyable. They even picked me up from the bus stop.
Location
8.0
The hotel is a bit far from main attractions like Insadong, but it's close to Changdeokgung and Bukchon Hanok. The subway station is just 5 minutes away.
Dining
6.0
I tried the breakfast at Urban: Heim, which was served in a bento box with limited options. The staff requested to clear the plates before leaving.
Facilities
6.0
The gym facilities are currently under construction, but the hotel offers laundry, computer connections, and tours/ticket assistance.
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